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Good For the Planet, Good for the People.

Rural Beacon Initiative (RBI) is a North Carolina-based social enterprise, committed to advancing business sustainability and environmental justice. Through both private and public consultancy, strategic convening, and deploying models for practical, scalable community based solutions we help businesses address the triple bottom line with practical, equitable solutions.


"We must make progress on climate change. We cannot burn our way to the future. We cannot pretend the danger does not exist ... or dismiss it because it affects someone else."

Ban Ki-moon



Key Partnerships in the Southeast

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Providence Omnistructure

The Team

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William Barber III

Chief Executive Officer & Founder

Time until Irreversible Climate Damage

Per IPCC AR6 Climate Change 2021:
The Physical Science Basis